During a webinar that took place on May 12 Ivan Mikhailov, CEO of Adwist, presented the company's current solutions to potential clients from the UAE. Tech Global organized the webinar together with NCC, its local partner in the UAE.
Adwist is a Russian company developing AdTech solutions. Adwist's potential clients are telecom operators, banks and other large companies that have big data about their audience. This allows them to launch their own advertising ecosystem using Adwist products.
"BigData + AdTech: How MNOs can build a new revenue stream and get a piece of a quickly growing Digital Ads Cake" was the topic of the last webinar. Ivan Mikhailov, Adwist CEO, spoke about his company's technologies and the potential of the advertising market and growing demand for targeted advertising from advertisers. The most popular part of the webinar was the sharing of business cases based on Adwist's experience in Russia.
The Adwist webinar became the first Tech Global Academy event. It was organized with the support of NCC UAE (National Computer Corporation), which has a wide network of contacts with customers in the UAE market. Tech Global plans to continue hosting theme-specific webinars in targeted regions with the support of local partners.
Russian companies collaborating with Tech Global have the opportunity to use its webinars to promote their own solutions to foreign markets. Tech Global also provides analytical support, educational content and sales support for Russian ICT companies abroad.